On the way to work this morning, I was listening to the radio and came across, what is probably the cheesiest piece of radio advertising I have ever heard – and that is saying a lot!
The ad was for a strip-joint (Surprise!). Most of the copy in the ad talked about the “club’s” Monday night football specials, but in between each line, another announcer broke in with “And boobs!”
So it went like this:
We have four big screen TVs…
We have dollar draft beer specials…
A free buffet…
And so on.
At first I thought I was they were overdoing it. Then, I thought about their target audience. And when I thought of what happens to many of my brothers’ brains when confronted with the very thought of “boobs,” maybe they weren’t so overboard after all.
Tasteless? No question.
Too obvious? Maybe not.